“You must have dreams and goals if you are ever going to achieve anything in this world”
–Lou Holtz
Once you have defined your “WHAT”……..now it’s time to ask yourself “WHY”?
Determining your “WHY” is a must in you WINNING more in life!
We all have BIG dreams, goals and ambitions…
But until you put emotions behind those dreams, goals and ambitions it will be a challenge to WIN.
Your “WHY” is your purpose!
Your “WHY” is your driver!
You gotta know what you want and where you want to go… and then your why is what will get you there.
Without a strong “WHY” you will always be trying to convince yourself to do the things needed to be done.
With a strong “WHY” you will act with confidence and a certainty to get you what you want in life.
Hear me here…
It’s like dating…
Remember that time in high school when you were trying to convince that person of all the great talents you posses and all the great benefits you might have? How cool you really were, or the car you drove or the six pack abs…
Come on… you know what Im talking about.
All that is good but will eventually get old…
Your “WHAT” is a must because it gives creditability to your “WHY”!
You want to really WIN in losing weight, making more money, a relationship or any area in your life…
Discover your “WHY”!
People don’t buy what you do they buy WHY you do it… the what is just the proof of WHY you do it!
and the same goes for you…
You will never be able to sell yourself on what you do until you know WHY you do it!
Having a strong “WHY” creates the emotional drive that can’t be stopped…
A burning desire…
A fire…
That thing that keeps you up at night and wakes you up early.
The confidence… a certainty!
Your “WHY” is…
• The burning desire of why you have to attain your “WHAT.”
• The REASON you do what you do day-in and day-out to reach ultimate success and WIN.
Your “Purpose” !
The thing that will…
• Keep you motivated
• Make your dreams a reality
• Keep you focused on THE END RESULT!
“WHY” is more than your goals…it’s your need…your target…what makes you tick.
It’s the thing that pulls on you so strong and is so attractive that you have got to have it.
Your “WHY” turns the times you are questioning into a must.
Your “WHY” turns the maybe into “I Got To!”
You being able to WIN THE DAY (taking care of business each day) comes down to your emotional state of intensity. This is why your vision has to be compelling enough to drive you.
A STRONG WHY = STRONG EMOTIONAL INTENSITY
Once your emotional intensity is strong, every action you take will have to lineup with that level.
Ask yourself today:
1. Why do I do what I do?
2. What is THE ONE thing that makes me tick?
3. What do I want to be remembered as or for? (People will eventually forget what you did but will never forget WHY you did it)
You will Create the Winning Mindset today by defining your “WHY.”
Knowing your purpose is a MUST!
You Have What It Take My Friend!
OWN THE MOMENT!
You want to discover what your “WHY” is and WIN ALL DAY pick up your very own copy of my book and start to WIN more as an athlete and in life!
WIN ALL DAY!
COACH JC
